Many online tools use URL shorteners to provide a shorter version of a link that redirects to the original page. This is especially useful for social media posts where characters are limited or in situations like print ads or ad campaigns in which it would be difficult to include a full URL. The best url shortener free services have a user-friendly interface and offer a variety of customization options. Some also provide detailed tracking information, including click rates and geographic data.

Some url shortener free services allow users to create shortened links without creating an account. Others, such as Bitly, require account creation and offer a range of features to manage and track short links. These tools can help you gain insights into your link performance and optimize it to improve conversions.

Bitly is a long-standing url shortener with a number of features beyond simple link shortening. In addition to generating shortened links, it can also generate QR codes and provides analytics on those shortened links. It is a good option for small businesses or individual users looking for more advanced link management solutions. Its free plan offers analytics and customization for one person, while other paid plans offer additional features such as branded links and more data and multiple users. It also integrates with a few other popular marketing tools, such as MailChimp and Buffer. It is easy to use and has a clean interface that is intuitive for both beginners and experts. url shortener free