real estate drone photography allows professionals to show the property in a wider context, including the surrounding neighborhood, local amenities, and natural landscapes. This provides potential buyers with a comprehensive understanding of the location and helps them envision their future lifestyle in the space.
When hiring a real estate drone photographer, make sure they are licensed to fly and insured. Also, request examples of their work.
When real estate drone photography first came on the scene, it was considered a specialty marketing tool for certain properties. Now, aerial photos and video are a standard part of effectively marketing properties.
Aerial photography gives potential homebuyers a view of the property that cannot be captured with ground or indoor photos. This unique perspective helps buyers visualize the size of the property and how it fits into its surrounding neighborhood. Moreover, aerial photos can help highlight unique features of the property, such as a new roof or nearby lake.
Drone photography can also provide a sense of the property’s location. This is particularly important for properties that are located near amenities, schools, parks, or other visually appealing features. By providing this context, realtors can give buyers a better idea of what their life would be like living in the property.
Aerial photos can be a great addition to any real estate listing, but combining them with drone videos is an even better way to showcase a property. Videos can include a voice-over narration and music to help potential homebuyers understand the property’s layout and highlight its unique features. In fact, according to MLS data, homes with drone photographs sell 68% faster than those without. This is because prospective homebuyers are able to imagine themselves living in the property through the use of aerial photography and video.
Drone photography has revolutionized many genres of photography, making it possible to create expansive perspectives that were once reserved for only the largest budgets. This includes real estate photography, a market where photographers and filmmakers can use drones to add value to their services and help their clients stand out from the competition.
To capture stunning aerial video, it’s important to select a drone with a high-quality camera. Look for a camera that has the ability to shoot RAW images (this feature allows you to adjust individual pixels in post-production), and pay attention to the camera’s megapixel count and field of view (FOV). The higher the number of megapixels, the more detailed your image will be.
Another important feature for real estate drone photography is the ability to fly in tripod mode, which slows the movements of the drone and gimbal to create a more cinematic shot. Additionally, adding a zoom effect to your footage can draw the viewer’s eye toward the subject of the shot.
If you’re selling a home, using drone footage to show off the property’s landscape and features can increase your chances of a sale. In fact, properties with accompanying aerial imagery are 68% more likely to sell, according to Multiple Listing Service statistics. Aerial video is also a great way to highlight a home’s amenities during a virtual tour and can be used on social media to help prospective buyers visualize the property’s potential.
Real estate drone photography offers a unique opportunity for real estate professionals to showcase their listings in a way that no other method can offer. With virtual tours, potential clients can see the property and the surrounding area from many different angles to help them decide if the listing is right for them.
Drones are also increasingly being used to inspect properties for insurance companies after disasters, such as floods or fires. This is because they can fly over the damage quickly and efficiently, capturing more detailed images and video than traditional methods. They can also be equipped with sensors, such as infrared imaging devices or gas leak detectors, to collect data on multiple parameters simultaneously.
Home inspectors are also using drones to check the condition of roofs, which can be difficult to assess from ground level. By flying a drone over the roof, they can easily spot any cracks or other signs of damage and make recommendations for repairs. In addition, drones can also be used to monitor the condition of solar panels and identify areas where they are losing power, which can save homeowners money on energy bills.
When hiring a company to take drone photos or videos of real estate, be sure to check that they have experience and are licensed in your area. You should also ask for samples of previous work to ensure that they are able to meet your requirements.
Adding a real estate drone video to your listing package will help elevate your marketing potential and give your audience an opportunity to engage with the property in a more immersive way. With high-quality camera footage, you can capture breathtaking views of the surrounding neighborhood, ocean or mountain vistas, and the home itself from unique angles.
The key to using this type of shot is in the composition. Make sure to always include the horizon in the shot. This will provide the viewer with a sense of scale and location, and it’s important to keep in mind when planning your flight path.
One popular shot that many realtors like to use is a rising reveal. This type of shot starts wide, then moves slowly toward the real estate, highlighting all of the natural landscape around it as it approaches.
Drones can also add a more detailed shot that shows the overall layout of the home, making it easier for viewers to envision themselves living there. It’s a great alternative to the classic front-facing photos that many realtors tend to use and is especially useful for properties with unique features, such as a sprawling yard or a beautiful waterfront view.
When choosing a drone pilot to work with, it’s important to ask them for samples of their previous real estate drone photography projects. Look for videos that showcase both the aerial and ground shots of a property, and make note of how professional the audio is.